DIEZ MORODO
Branding, Social Media & Web Design
The Diez Morodo Foundation is a non-profit organization that seeks to contribute social responsibility projects to civil society organizations by providing opportunities for education, culture, health, and sports, for the benefit of vulnerable groups in Mexico, recognizing their integrity and dignity to join as agents of change in your community. We collaborated with them to create an impactful and meaningful branding design.
We created an identity using typography and developing an abstract pattern that could be applied to different mediums. The colors represent their lines of action and we carefully curated the color scheme to be cohesive yet functional. The icon system is based on their main values, as well as their mission and vision.